Featured Story: Makarizo Korean Distributor Seminars in 2016
As part of its vision to empower beauty exploration, Makarizo engages in partnership and collaboration with many countries in order to spread the beauty idea. Being one of the most active country partner is South Korea that has been working together with Makarizo for more than 10 years. In order to provide education to the local hairdressers, Makarizo Korean distributor conducted more than 100 seminars in South Korea throughout 2016 as part of his beauty business journey with Makarizo.
Assisting the distributor in terms of providing education were Makarizo Korean hairdressers who have been together in the business for years. The hairdressers shared their technical know-hows on hair and also give information regarding Makarizo products such as the benefits and application. The attendees who were also presented live demo on product mixing and comparison with other products in order to prove Makarizo product quality.
During the 3-hour seminars, the attendees consisting of hairdressers or salon owners were not only provided by information from Makarizo hairdressers, but also from the other attendees. As the main aim is to improve hairdressing skills, the attendees were allowed to share their expertise be it on straightening, perming, hair cutting, or even treatment, allowing all attendees to complete each other’s hairdressing skills. In order to create a conducive atmosphere to learn, every seminar only involved a small group of attendees mostly consisting of 20 to 25 people, with maximum 50 people for bigger seminars.
The seminars were hold in many cities in South Korea, with each sub-distributors held one seminar for salons in their respective area. After the seminars, the attendees could make a direct purchase to the sub-distributors.